Professional Profile

Innovative communications professional with extensive experience in both traditional print and broadcast media as well as Web-based “new media.” Award-winning, published writer with a wide range of accomplishments in Web site design and management, e-magazines, podcasting, RSS feeds and project management. Accomplished in HTML, ASP.NET 2.0 and XML-based Web publishing.

Employment History

Montgomery County Department of Economic Development—2007 - present

  • Manager, New Media Development and Branding

Maryland Department of Business and Economic Development—1998-2007

  • Director, Business Communications (2003-2007)
  • Deputy Director, Business Communications (2001-2003)
  • Senior Publications Manager (1999-2001)
  • Communications Manager (1998-1999)

Regional Economic Studies Institute (Towson University)—1993-1997

  • Assistant Director, Publications (1996-1997)
  • Managing Editor (1995-1996)
  • Editor (1993-1995) (assigned to the Office of the Deputy Secretary for Programs, Maryland Department of Human Resources)

Moody Media (concurrent)—1990-2007

  • President and creative principal

Employment history prior to 1991 includes: Commentator/columnist, The Baltimore Alternative • Editorial Director, Bookman Publishing • Columnist, The Atlanta Gazette • Executive Producer/Anchor, Radio Station WRFG-FM • News Anchor, Radio Station WBAC-AM

Notable Achievements

  • Developed strategic marketing plan and manage and produce all marketing collateral for county economic development agency.

  • Turned around department’s ineffective marketing efforts by creating consistent “brand” for all materials.

  • Produced more than 125 pieces of advertising and marketing collateral in the first six months with the department.

  • Conceived and launched highly successful “I Am Montgomery” ad campaign.

  • Conceived a streaming audio presentation, “SmartMontgomery Radio,” and execute, produce and host all episodes.

  • Assumed responsibility for all department ad buys and placement.

  • Supervising ongoing project for major update of department’s Web site, including both content and design.

  • Greatly improved look and navigation of department’s Web site in first phase.

  • Oversaw operation of the department’s award-winning Web site, ChooseMaryland.org, including chairing the Web Content Advisory Committee.

  • Oversaw, with the Office of Information and Technology Management, the launch of the second generation of ChooseMaryland.org. Brought Web site online following several missed launch deadlines under previous project manager.

  • Conceived, produced and hosted "This Week at DBED" podcast for department. Generated press coverage for DBED as the first agency in Maryland to podcast for public distribution.

  • Introduced a number of innovative communications tools for the department, including RSS feeds for podcasts, and championed feeds for press releases and the use of blogs for communicating with a variety of the department’s audiences.

  • Created and implemented the Maryland Business Review, a quarterly business print magazine, for DBED, 11 issues of which were published between 1999 and 2004.  The magazine was named “Best Magazine in Maryland” in 2003 by the Public Relations Society of America, Maryland Chapter.

  • Served as principal speech writer for Secretary of Business and Economic Development Richard C. Mike Lewin.

  • Invited to serve as judge for the Injured Workers Insurance Fund’s national collaterial development competition in both 2000 and 2001.

  • Designed logo for Business Radio 1190, WBIS (Annapolis).

  • Greatly improved readability and production for all periodicals published under the auspices of the Regional Economic Studies Institute at Towson University.

  • Crafted new design for RESI’s premier economic journals.

  • Conceived and inaugurated two publications for the Regional Economic Studies Institute of Towson University, including a quarterly supplement to the Baltimore Business Journal and the Washington Business Journal.

  • Designed and implemented all conference collateral material and display ads for the Regional Economic Studies Institute of Towson University. Ads appeared in The Baltimore Sun, Warfield’s Business Record, The Daily Record and the Baltimore Business Journal.

  • Shot automobile photographs published in a number of upscale life-style periodicals, including Palm Beach Illustrated, Spotlight and Palm Springs Life.

  • Interviewed Beverly Sills, chairman of Lincoln Center for the Performing Arts and legendary opera performer, for horizon on-line magazine.

Technical

Advanced skills in use of QuarkXPress, Adobe CS3 (InDesign, Photoshop, Illustrator and Flash). Highly skilled in use of both the PC and Mac platforms. Extensive use of Microsoft Office Suite, including Word, Excel and PowerPoint, as well as Microsoft Project. Published photographer, experienced with both film and digital cameras.

Personal Development and Selected Awards

    2007—Successfully completed “Introduction to ASP.Net,” continuing education course at Baltimore County Community College; 24 hours, 2.8 CEUs.
    2006—Center for Digital Government’s Digital Government Achievement Award (Government-to-Business service) for ChooseMaryland.org.
    2005—RaganCommunications’ “Writing for the Wired World.”
    2003—PRSA Maryland chapter “Best in Maryland” award for Maryland Business Review.
    1997—Adobe-accredited master training on Photoshop.
    1987—Mentor Associates Management Skills Workshop.
    1986—Interpersonal Managing Skills Training.
    1973—Cleveland Creative Arts Guild’s (Tennessee) prestigious Catriona Dow award for nonfiction writing.
    1972-1980—Numerous Associated Press news reporting awards for pieces contributed while a working member of the press.
    1969-present—Federal Communications Commission Third Class Radio license with commercial broadcast endorsement.